Letting someone into your home, even to renovate it into your dream space, requires a lot of trust. For homeowners throughout Cedar Rapids, Iowa City, Cedar Falls, and beyond, Hometown Restyling has become that partner. With nearly 40 years in business, over 25,000 successful projects, and thousands of verified Hometown Restyling reviews, we take pride in our reputation as a high-quality, friendly, and straightforward home improvement company in eastern Iowa. We know that you need a home remodeler you can count on, and we’re committed to being that partner now, and for years to come.
But where did we all start? How did we get here? And what have we learned along the way to earn the trust of our eastern Iowa community? The story of Hometown Restyling is one of small beginnings, skilled craftsmen, and a deep commitment to the community we call home.
A Foundation Built Right Here in Eastern Iowa
In 1986, Wayne Winn had a vision for something different. He rented a modest shop in Hiawatha and began building Hometown Restyling with little more than his tools and a dream. For seven years, Wayne and his growing team proved that remodeling could be done differently: by putting people first, standing by the work, and treating every home with respect.
By 1993, Hometown Restyling had outgrown its small shop, and Wayne built the showroom and office building in Hiawatha, which still serves as our headquarters today. Since then, ownership has passed to five eastern Iowa locals who continue Wayne’s legacy:
- Tom Casey, from Coggon to Cedar Rapids, brings decades of customer service expertise and has been with Hometown Restyling for over 35 years.
- Tim Casey, who has lived in Ryan for 3 decades, started as a carpenter and still carries his builder’s eye for detail into every project.
- Brad Winn, raised in Walker, worked his way up through hands-on craftsmanship, giving him firsthand knowledge of what it takes to deliver quality.
- Dave Wilslef, a decades-long Cedar Rapidian, began his Hometown Restyling career at 19, making marketing calls, and has continued his love of service as Marketing Director.
- Dave Wageman, a longtime resident of North Liberty, started his career on a framing crew before joining the fun, hardworking Hometown Restyling family.
Together, they are proof that Hometown Restyling isn’t just owned locally, it’s lived locally. With 65 employees, nearly all of whom are from eastern Iowa, we’re proud to sponsor youth teams, partner with schools like Kirkwood Community College, and invest in the same communities we call home. We’re sticking around the community that we love – you can count on it.
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“Hometown Restyling has completed three projects for us in the last 10 years: house re-siding, deck replacement, and a screened-in balcony. The guys doing the work were professional, friendly, and most importantly, competent! The quality of the work and of the products used were great!” ~Linley W.
Certified Craftsmen and Experts Across Specialties
At Hometown Restyling, craftsmanship and quality are the backbone of everything we do. Our team includes certified craftsmen and specialists in carpentry, installation, and production, ensuring that every job is done with precision. We keep home improvement work in-house as much as possible, which means consistent quality and accountability. And when we do use subcontractors for specialized skills like plumbing and electrical work, we always use local partners that we trust to live up to our quality standards and respect your home as much as we do.
And it’s not just our crews who are craftsmen. Many of our owners began their careers hands-on in the trades, swinging hammers, framing walls, and installing windows before transitioning into leadership roles. Their experience on the jobsite continues to shape how we operate today.
Beyond ownership, our team is designed to support you at every step of the home remodeling process:
- Sales Representatives: The first people you’ll meet. Friendly, approachable, and ready to listen. They help you explore options and provide clear, accurate remodeling quotes so that you can make informed decisions.
- Kitchen & Bath Designers: Our designers go way beyond color palettes and finishes. They help you reimagine the flow and functionality of your space, whether you’re looking for a classic kitchen remodel or a spa-like bath retreat. They’re dedicated to their craft by attending industry conferences and staying on top of the latest trends and technology to help you design the home of your dreams.
- Installation Crews: We have dedicated teams for windows, siding, doors, kitchens, baths, and outdoor living. Each crew specializes in its area, so you’re always working with an expert.
- Project Managers: Your remodeling “captain,” guiding the schedule, keeping you updated, and making sure the process is smooth from start to finish.
- Dedicated In-House Service Department: Unlike many home improvement contractors, we don’t disappear after the last nail. Our service team is local, accessible, and here for you long after project completion.
From kitchen remodels in Cedar Rapids to custom decks and siding in Cedar Falls, our clients appreciate the care and pride we take in our work. One homeowner shared:
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“The installation was done quickly, but with the precision of a fine craftsman. You could tell he really enjoyed — and was great at —installing our sliding glass door. And the quality of the door is amazing!” ~Pam M.
At Hometown Restyling, we’re always looking for ways to improve, whether that’s upgrading to the latest, most durable materials, refining installation techniques, or streamlining how we deliver quotes and designs. We’re always committed to continuously learning about our craft, which is just one more reason eastern Iowa continues to choose us.
Full-Service Remodeling: From the First Idea to the Final Walkthrough
Hometown Restyling offers a full-service remodeling experience, guiding you from inspiration to installation. We also handle the permitting, the materials, and the service, so there’s no confusion or back-and-forth. That includes access to our full-size displays and design guidance in our Hiawatha showroom.
Remodeling should be more exciting than overwhelming. That’s why we’ve fine-tuned a full-service process over the decades to make sure it’s as smooth and straightforward as possible for you.
- Initial Consultation & Quote – We start by listening to all homeowners. Whether you’re considering a window replacement or a complete kitchen remodel, we meet with you in your home to understand your needs and goals.
- Design Phase – Our showroom is where ideas come to life. You can touch and interact with materials, walk through full-size layouts, and collaborate with our designers to make informed choices.
- Permitting & Planning – Our staff handles all the paperwork, permits, and scheduling, so you don’t have to.
- Installation – Dedicated crews bring your project to life, with specialists for each type of work.
- Final Walkthrough – We don’t wrap up until you’ve walked the space with us and love the results.
- Post-Project Support – Our in-house service department is always just a call away.
- Handyman Services – From time to time, we can all use an extra hand around the house, which is why we started our handyman services to cover the “small stuff.”
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“I needed a new sliding glass door. From the initial phone call to meeting with the salesman, scheduling the installation, and the follow-up contacts with installers. EVERYTHING was handled with the utmost professionalism, kindness, thoughtful attention to detail, and respect for my home.” ~Lisa M.
A Friendly Team You Feel Comfortable With In Your Home
It’s your home. Your sanctuary. That’s why we go out of our way to make you feel comfortable.
“We want you to get a great product and solution, but we also want you to enjoy working with us as you explore bringing your inspiration to life. So, we’ve built a culture of friendliness, professionalism, and humility.” ~Hometown Restyling Owners
We’re a small, fun, and knowledgeable team. We don’t pretend to know everything. When we hit a question, we lean on our experts. That humility is what makes collaboration easy, and it’s why so many homeowners feel like we’re more neighbors than contractors.
Our StraightTALK with Hometown Restyling approach reflects that philosophy. We take the time to answer your questions thoroughly, ensuring you feel 100% comfortable with the plan and design. After all, this is your dream home. And you can count on us to give you the time you need to get it right.
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“Everyone I worked with was very professional. I could ask questions and voice concerns without running into anyone’s ego. The rooms they completed are absolutely lovely, and I am enjoying the final product very much.” ~Anonymous in Cedar Rapids
We Treat Your Home (and Budget) Like It’s Our Own
Respect starts with showing up on time, communicating clearly, and protecting your space. Our clients notice it in the little things:
- Crews who clean up daily, vacuuming and tidying before they leave.
- Runners and drop cloths are laid out to protect your flooring.
- Furniture and picture frames were covered or moved to prevent damage.
- Realistic start and completion timelines, and meeting them.
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“Very professional from the start to the end. Mitch was great. Every time he came into the house, the shoes were off, and a tarp was laid down where the work was done. Had seven windows installed in about 10 hours. Very little cleanup was needed when the job was completed.” ~Tom M.
Before & After: Kitchen Transformation
One local family came to us with a dark, outdated kitchen that felt cramped and disconnected from the rest of the home. Our team opened the floor plan, added natural light, and installed custom cabinetry with modern finishes. The result was a bright, open space that became the heart of their home.
With before-and-after photos, the difference is stunning visually, and it transformed how the family used the space every day. This is the type of care and craftsmanship that we put into each and every home, and why past customers continue to choose us for their next remodeling project.
Home Remodeling Financing Made Simple
We also know how important financial flexibility is in home improvement. That’s why we offer multiple home remodeling financing options so you can choose a payment plan that works best for you, including:
- 12 months, no interest, no payment
- 60 months, no interest
- 7.99% for 180 months
- 9.99% for 120 months
And don’t forget our Home Makeover Sweepstakes, which gives you the chance to win $5,000 toward your next project. It’s just another way we love to connect and invest in our eastern Iowa community.
Standing Behind Every Project
A lot of companies promise quality. We guarantee it with lifetime product warranties and a lifetime workmanship warranty that’s easy for us to get behind, because it’s about the quality, care, and expertise we put into each installation.
Being local means we’re never far if you need service down the road. You’re not calling a 1-800 number. You’re calling us. And we remember your project and care about your home.
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“I spent more than I expected to, but I was hooked by the warranty, especially once I saw them in the showroom. Installation exceeded my expectations – they were prompt, efficient, personable, and respectful of my home.” ~Sally R.
Since 1986, Hometown Restyling has grown from a rented shop in Hiawatha into eastern Iowa’s most trusted remodeling partner. With nearly 40 years of experience, over 25,000 installations, more than 3,500 verified reviews, and an A+ BBB rating, we’ve proven that quality, consistency, and care never go out of style.
We’ve built a team of certified craftsmen, designers, and installation specialists, backed by local owners who are craftsmen themselves. We’ve stayed true to our roots in Cedar Rapids, Marion, Solon, and across eastern Iowa, giving back to the community that made us. And we continue to stand behind every job with lifetime warranties and the promise that we’ll be here tomorrow, just as we are today.
If you want to learn more about our owners, check out this article: The Heart of Hometown Restyling: Meet Our 5 Local Owners